Consumption habits are changing. TV viewers do not expect to seat and watch linear TV in front of the family TV. Today, viewers want to linear TV and on demand content either at home or on the go. They want to enjoy this mix of content on TVs but also on PCs, that are increasingly becoming the second home screen, and any mobile devices.
Viaccess convergent headend is a content protection solution designed to help Operators in launching a 3 screens offers while optimising the required capex and opex investments. For instance a single headend needs to be deployed to address IPTV, Hybrid (DVB-S/T and IP) and OTT (live and on demand on PC, tablet, smartphones,...).
Not only that, Viaccess convergent headend enables to market new attractive multi- screens packages wherein consumer will be able to subscribe to a TV service on STB (broadcast, IPTV,OTT) and on PC, Tablets, smartphones (via OTT).
Besides that, Viaccess solutions will enable to introduce new type of offer for Video on demand such as “start watching your Video on demand on your TV screen and continue to watch it on your mobile phone while you are in the train.Viaccess convergent headend is fully integrated with Viaccess CAS/DRM client for STB, with Viaccess purple-safe a downloadable DRMized video player for android and IOS based on Microsoft Playready, with WMRM10 and playready integrated by Microsoft with windows media player and silverlight on PC.
Viaccess CAS/DRM convergent headend comes pre-integrated with Rightv multi-screens service delivery platform to allow a fast time to market or could be integrated with any service delivery platform.
Last to complement is convergent content protection solution, Viaccess offers a convergent recommendation engine that will propose viewers specific recommendation whether is accessing its content portal (live or on demand) from its TV, its PC or its mobile devices.
This recommendation engine has been specifically designed to help operators to increase their ARPUs by proposing a selection of linear and on demand content based on viewers’ taste and operator’s incentive.Viaccess has always been at the forefront of convergence with a first convergent solution deployed in 2006 to enable Orange to cover the French Tennis Open “Roland Garros” on IPTV, PC and Mobile.
